Premium
Network, the leading online promotions firm, today announced the
launch of Premium Kids (http://www.premiumkids.net), a new promotional
portal that ties together a powerful group of children’s
web sites.
For Premium Kids’ clients, the portal offers an efficient
new way to incorporate a younger audience into highly effective
online advertising and promotional campaigns. Premium Kids has
brought together a long list of top quality sites for games,
contests, book and product reviews, stories and links into a
single site that is the ultimate destination for kids on the
web. In addition, Premium Network’s "Premium One Service" unifies
the ordering, billing and reporting functions to make purchasing
and monitoring a Premium Kids campaign as simple as running a
single ad.
Ken Margolis, Premium Network President said, "In addition
to the value of Premium Kids as a service to advertisers, we
are extremely proud of what Premium Kids offers to its audience.
Premium Kids not only links a select group of premium children’s
web sites, but complements them with additional content that
is edited by Dan Guliasi, an award winning California educator.
I think that Premium Kids makes a great addition to the options
available to children and parents on the web."
Premium Kids affords advertisers rapid planning and campaign
deployment cycles by virtue of the ability to provide extensive
options for reaching a younger audience. Targeting options allow
advertisers the ability to reach exactly the audience they seek
while accommodating all of the unique aspects of the campaign.
Target variables can be customized and can include geographic
and demographic specifications of consumers and Premium Kids
web sites.
About the Premium Network:
The Premium Network is a network of web sites that provide strategic
ad banners, host content integrated and rich media sponsorships,
and run effective contests and promotions. The Premium Network
has been established to bring on-line advertising capabilities
to a higher level. In addition to the original Premium Network,
the firm recently launched Premium Kids and will soon offer the
Premium Music promotional portal. Premium Network provides its
customers with a full range of services, including advertising
representation, ad banner serving, account management and client
billing.
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